that’s life on the grid: national grid

An energy provider, that wants you to save energy? We out here trying to spread the good word.

The work: 30 sec. commercial spots, radio, print ads, digital banners, social, and one big ass out-of-home campaign.

In September, we took over Boston to highlight how preventing energy loss in your own home can help you save money and reduce your environmental impact. Also, that’s my voice. If this copywriter thing doesn’t work out, I’m comin’ for Siri’s job.


Creative Director: Kevin Willard

Art Director: Jackie Demers

Production Company (for commercial spots): Mustache, Director: Gavin Bellour

Videographer/Animator (for OOH campaign): Dan Hoene

Recording Studio: Soundtrack Group